PRIVATE EQUITY HEALTHCARE DATA
BUILT ON THE PRIVATE RECORD
DESIGN BIBLE · V1.0
MONOCHROME + ONE ACCENT
01Logo System
Horizontal — primary
Stacked
Wordmark
Lockup + tagline
02Colour
INK#0B0B0C
PAPER#FFFFFF
ACCENT#1B2BFF
NEUTRAL RAMP · 50–900
50
100
200
300
400
500
600
700
800
900
DATA-VIZ RAMP · 1–5
1
2
3
4
5
03Typography
Display / Wordmark — Inter Display
Scuttlebug
Aa Bb Cc 0123456789
SemiBold · Medium · the institutional voice
Mono / Labels — IBM Plex Mono
Aa Bb 0123
UPPERCASE · 0.08EM TRACKING
LABELS · CAPTIONS · BADGES · NUMERALS
04The Mark
Four vertical bars — the ledger, the record — beside a 3×3 matrix of data points. Exactly one accent dot is the single live signal. Built on a base unit; every dimension a ratio of it. Mono variant drops the accent for single-colour use.
05Section Dividers / Rules
Hairline
Accent rule
Section break
01 —Section Bar
06Icon Set
search
calendar
database
document
download
flag
link
molecule
flask
coin
patent
filter
07Pattern / Texture
08Data-Viz Style
Sparkline
Bar chart · one accent
1 2 3 4 5
Heatmap ramp · 5-step
09UI Atoms — Badges & Buttons
Badges
FUND · HEALTHCARE DATA SUMMARY LIVE GRADUATION PENDING LIVE DATA
Buttons
10Reading Marks
11Social / Citation Card
“The right data. The right context. Better healthcare investments.”
Scuttlebug · Private Equity Healthcare Data
12LP Portrait — Monogram
SB monogram
13On Dark